Design

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WHOOP Case Study: Exercising Great Judgment

Ben Foster

The following is adapted from Build What Matters. WHOOP was an advisory client for years prior to Ben joining the company as Chief Product...

Advisor Case Study: Setting Meaningful Design Principles

Ben Foster

The following is adapted from Build What Matters. At energy-efficiency startup Opower, a question that was constantly asked throughout...

3 Tips for Product - Design Collaboration in a Remote Work Environment

Sara Zalowitz

The collaboration between Product and Design is critical to the success of the end product. (read up on best practices at The 10...

The 10 Commandments for Product - UX Design Collaboration

The 10 Commandments of Product-UX Collaboration

Ben Foster

Product management is a highly collaborative role. One of the most critical partnerships in the success of any product is the...

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