Beth McHugh
Product Advisor / Coach and Product Consultant
"Product Management is about uncovering and addressing real customer needs while driving business success. This journey of continuous discovery with customers became my passion. I'm dedicated to guiding clients in mastering the art of customer-driven Product Management, showing them how deep customer insights can transform their product strategy and business outcomes. By embracing this approach, teams can create solutions that truly resonate with users and stand out in the market."
Director of Product, Openmind (now CDI)
Role: Led the product team for an EdTech startup focused on improving constructive dialogue between people with different beliefs, backgrounds, and values. Performed Product Discovery on new market opportunities.
Key Learnings: EdTech industry dynamics, product discovery in challenging markets, formalizing Product Management in startup environments.
Senior Product Manager, Learnzillion (now Imagine Learning)
Role: Managed product strategy and development for a K-12 online curriculum. Led JTBD initiative that identified biggest unmet opportunities. Sold to Weld North in 2020.
Key Learnings: Product leadership in fast-paced environments, developing a product strategy leveraging JTBD, educating an organization on Product Management.
Senior Product Manager, Corporate Executive Board (now Gartner)
Role: Led UX design and product development for a startup within the organization. Managed cross-functional teams to enhance online user experiences and drive product improvements.
Key Learnings: Integrating UX methodologies (interviews, card sorting, usability testing) into product development, translating user insights into actionable requirements, leading cross-functional teams in complex digital environments, rapid iteration and deployment strategies.