The Prodify Blog

Applying Vision-Led Product Management in the real world.

A Product Manager's Guide to Market Research

One of the most common consulting engagements we do is market research interviews, and it usually comes up in when a company is:
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How to Scope a New Feature

While consulting with a client last year, one of the challenges I helped the team with was their process of planning and releasing new features.  In particular, they wanted to get better at:
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