The Prodify Blog

Applying Vision-Led Product Management in the real world.

3 Tips for Product - Design Collaboration in a Remote Work Environment

The collaboration between Product and Design is critical to the success of the end product. (read up on best practices at The 10 commandments of Product-UX ). In order to be truly collaborative, the relationship between the 2 teams is essential. Building trust with your designer by making sure they know their voice is being heard, their expertise is being leveraged, and you are true partners is imperative.  Communication is a big step to build that trust and relationship. 
Read More

Wartime Product Leadership

on April 9 2020 By | Ben Foster | Executing Coaching
An Unprecedented Situation The COVID-19 outbreak and associated response have staggering immediate ramifications for many technology companies. Nearly everyone has closed their offices and plenty of thought leaders have shared best practices for delivering software in a 100% remote work environment. However, the far more important product leadership challenge today is the need to quickly switch gears based on new business priorities and to become more dynamic at the senior-most levels given unpredictable and rapidly evolving market conditions.
Read More

3 Tips That Will Make You The Sales Team's Favorite Product Manager

Collaboration is a critical skill for product managers, and in this post, I interviewed Juan Thurman, a fellow Austinite who has held leadership positions in sales, marketing and customer success at the likes of of B2B giants Twilio and IBM.  He offered 3 tips for product managers as they think about working with their sales teams:  
Read More

A Product Manager's Guide to Market Research

One of the most common consulting engagements we do is market research interviews, and it usually comes up in when a company is:
Read More

How to Scope a New Feature

While consulting with a client last year, one of the challenges I helped the team with was their process of planning and releasing new features.  In particular, they wanted to get better at:
Read More

Roadmap Case Study: Chuckwagon

on July 16 2019 By | Rajesh Nerlikar | Executing Coaching Roadmap
One of the most common questions we get when coaching product managers is: how do I create a roadmap?  There's a great visual we often reference to show 20 different prioritization techniques you can use to create a roadmap: 
Read More

8 Ways to Organize Your Product Development Squads

on July 15 2019 By | Rajesh Nerlikar | Executing Team Structure
In 1967, computer programmer Melvin Conway introduced an idea that came to be know as Conway's Law.  It stated:
Read More

Book Report: 5 Key Takeaways from Shape Up by Basecamp's Ryan Singer

 
Read More

Want to talk about Vision-Led Product Management?

Contact Us
Schedule A Call