Posts
Assessing the ROI of Your Product Strategy
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Assessing the ROI of your product strategy can be challenging, but as a product leaders we need to do this assessment to ensure our teams...
How to Overcome the 10 Dysfunctions in Product Management
The first chapter of Prodify’s book Build What Matters highlights the 10 Dysfunctions of Product Management, which identify the most common...
3 Tips for Managing a B2B2C Product
At HelloWallet, we sold web and mobile apps that helped employees improve their financial wellness. The product was offered as a benefit to...
CrossLead Case Study: Converging on Product-Market Fit
The following is adapted from Build What Matters. CrossLead is a platform that helps organizations of all sizes plan, manage, and track...
Advisor Case Study: Assuming What Users Want
The following is adapted from Build What Matters. Spring 2014 was an exciting time for me. Not only was our first son due, but I also saw...
Wartime Product Leadership
An Unprecedented Situation The COVID-19 outbreak and associated response have staggering immediate ramifications for many technology...
3 Reasons to Stop Solving Problems and Start Delivering Outcomes
A few years ago there was a new phrase that made its rounds through the product management community: “love the problem, not the solution.”...
3 Tips That Will Make You a Great B2B2C Product Leader
Many businesses operate under a B2B2C model, with business customers who are disparate from end consumers. They facilitate key outcomes for...
3 Tips That Will Make You The Sales Team's Favorite Product Manager
Collaboration is a critical skill for product managers, and in this post, I interviewed Juan Thurman, a fellow Austinite who has held...
The Top 5 Resources for Product Managers
One of the most common questions we get from aspiring, new and experienced product managers alike is - what do you recommend I do to learn...
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