Rajesh Nerlikar

Rajesh Nerlikar

Rajesh is a co-founder of Prodify and currently serving as a Board Member. He is also the VP of Consumer Product at Optiwatt. Prior to that, he has more than 20 years of experience, serving as the VP of Product at Regrow. a fractional VP of Product at Savonix, the Director of Workplace Products at Morningstar, a Senior PM at HelloWallet (which was acquired by Morningstar) and a PM at Opower (which went public in 2014).

Posts

Advisor Case Study: Assuming What Users Want

Rajesh Nerlikar

The following is adapted from Build What Matters. Spring 2014 was an exciting time for me. Not only was our first son due, but I also saw...

3 Reasons to Stop Solving Problems and Start Delivering Outcomes

Rajesh Nerlikar

A few years ago there was a new phrase that made its rounds through the product management community: “love the problem, not the solution.”...

A Product Manager's Guide to the Kano Model

Rajesh Nerlikar

Kano Model Overview The Kano Model is a theory developed in the 1980s by Professor Noriaki Kano to categorize customer satisfaction of...

3 tips for product managers to collaborte with sales

3 Tips That Will Make You The Sales Team's Favorite Product Manager

Rajesh Nerlikar

Collaboration is a critical skill for product managers, and in this post, I interviewed Juan Thurman, a fellow Austinite who has held...

The Top 5 Resources for Product Managers

Rajesh Nerlikar

One of the most common questions we get from aspiring, new and experienced product managers alike is - what do you recommend I do to learn...

the 4 things to look for when hiring a product manager

The 4 Things to Look for When Hiring a Product Manager

Rajesh Nerlikar

Collectively, we've hired hundreds of product managers in our time. So we thought it'd be good to share the 4 big buckets of traits we look...

5-step market research interview process

A Product Manager's Guide to Customer Discovery

Rajesh Nerlikar

One of the most common consulting engagements we do is market research interviews, and it usually comes up in when a company is:

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How to Scope a New Feature

Rajesh Nerlikar

While consulting with a client last year, one of the challenges I helped the team with was their process of planning and releasing new...

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Behavioral Science Crash Course: Steve Wendel's CREATE Action Funnel

Rajesh Nerlikar

I consider myself really lucky to have learned so much about the power of behavioral science in product design at both Opower and...

Vision-Led PM roadmap example - Chuckwagon

Roadmap Case Study: Chuckwagon

Rajesh Nerlikar

One of the most common questions we get when coaching product managers is: how do I create a roadmap? There's a great visual we often...