The Prodify Blog

Applying Vision-Led Product Management in the Real World

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B2B Product Discovery: 3 Ways to Avoid the Game of Telephone

Rajesh Nerlikar

B2B product discovery can sometimes be like the game of telephone. Ever play that as a kid? For those who haven’t, here’s how it works:

5 Ways Product Leaders Can Champion Their Teams Through a Recession

5 Ways Product Leaders Can Champion Their Teams Through a Recession

Ben Foster

Market analysts, business leaders, and venture capitalists agree a recession is looming. Today, startups are forced to reevaluate their...

Lead Your Product Team Through A Recession: 4 Things Every Startup CEO Should Know

Ben Foster

Business leaders, venture capitalists and market analysts agree a recession is looming. Without question, startup capital has become harder...

How Product Operations Can Influence Your Company Culture

Rajesh Nerlikar

What makes for a great culture? After advising / coaching nearly 40 product teams and reflecting on my own time as a product manager /...

How to Ditch User Stories and Backlogs to Create Better Alignment

Nishal Narechania

Since late 2020, I have served as the VP of Product at Territory. We connect thousands of customers to great-tasting healthy meals that fit...

4 Ways The Entrepreneurial Operating System (EOS) Helps Product Teams

Rajesh Nerlikar

Photo Source: EOS A few of my clients, both current and former, are using the Entrepreneurial Operating System (EOS) as their way of...

Broadvoice Case Study: Becoming Product-Driven

Sara Zalowitz

You may have seen our recent client interview about the transition to being product-driven instead of sales-driven. Specifically, it was...

A B2B Customer's Key Outcome Pyramid

Rajesh Nerlikar

At Prodify, we often use the Key Outcome Pyramid with our clients to help them identify the relationship between metrics, decide which...

Curaytor Case Study: Becoming Product-Driven

Sara Zalowitz

At Prodify, we work with a variety of clients who are looking to make the transition to being product-driven instead of sales-driven. The...

WeSpire Case Study: Product Responsibilities of the CEO

Ben Foster

The following is adapted from Build What Matters. In 2012, WeSpire was in the midst of a successful pivot from a B2C model to an enterprise...

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